Tuesday, October 1, 2013

Grow Your Business With These Social Media Marketing Tips

You must respond quickly to you Twitter followers, especially when they mention your business. Answer questions, thank followers and interact with them in other appropriate manners. This will build a bond between your company and your customers. This makes you seem human and not just some robotic business entity.

Social media marketing works best when your social media profiles are all linked together. Put links on your blog that allows readers to easily follow you on Facebook, Twitter and YouTube. On your Twitter profile, include the URL for your blog and Facebook. These links will help you reach out to a wider audience and the same people will be exposed to your content more than once.

Social Media Marketing Tips

  • Until you can develop your own unique voice in the social media networking world, try following the ideas of others. Copy a competitor's strategy until you can create an original plan that works for your business. Look at your competitors' social media pages. Examine their status updates, discounts, specials and other techniques they use.
  • Your YouTube videos should be strongly linked to all your other online presences, not only your website. Make sure your channel and your individual videos link to Twitter and Facebook, too. Facebook and Twitter followers originating from YouTube are especially useful, as they tend to share videos more often.
  • If you choose to market yourself or your business via a social media network, make sure that your ads are placed in areas that will be widely noticed. Even the finest ad will have little effect if it winds up in a position that visitors tend to ignore. Make sure your ads are placed for maximum impact.
  • A great idea is to have your blog show up on your LinkedIn profile page with a blog feed application. When you post your article, it will be displayed as a LinkedIn update. This will allow you to save time and get you tons of exposure by tapping into your LinkedIn acquaintances and the blogging community.
  • You will not be a winner if you are not aware of what your visitors want. Learn why the customers use social networking, how long they use it each day and what types of content they prefer.

Don't expect overnight success with social media marketing. It takes time to create a truly winning socialmedia campaign. This requires a little bit of work and a lot of patience on your part. You'll need to build and interlink networks and drive people to your sites. Then the real campaign gets started! In every marketing campaign that you run, always make people aware of your social media sites.